Brand Communication Strategist
Strategist /Senior Strategist - Brand Communications your Responsibilities are:
- Analyze current brand positioning and distill understanding of key consumer insights
- Work with the Functional Head and cross functional marketing leaders to create a sharp brand differentiation and positioning strategy; execute it in partnership with other key stakeholders
- Lead interface with creative, media, and advertising agencies to achieve goals
- Create innovative, clutter breaking online brand campaigns jointly with the Functional Head
- Plan and execute flawless marketing and communications campaigns across offline & online media in collaboration with cross functional marketing leaders to deliver successful business results
- Deploy relevant methodology and measure the efficacy of brand campaigns
- Work with internal and external stakeholders to manage all administration support for the Marketing team
- Ensure that EIG brands are represented accurately across all other cross functional activities
- You have at least 5 - 8 years of experience in marketing to consumers in India (a plus if in the internet/e-commerce space).
- You have previous experience in account planning or have managed creative and research agencies.
- You understand how to build a social/video campaign from conception to execution.
- You should have great oral and written communication skills.
- You know how to create tight briefs and have the ability to link creative ideas to business results.
- You live & breathe terms such as LTVC, VTR, CPV, CTR and ROAS.
- You understand how to build and grow an online community of followers and influencers.
- You have an eye for detail and know how to produce compelling communication across written and visual mediums.
- You are passionate about building a brand in the Consumer Internet space.
Benefits and Perks
Endurance employees love their jobs, and not just because we offer the most competitive salaries in the industry. Our excellent benefits include everything from great medical and life insurance to catered meals. We are passionate about building the next generation of web products for SMBs, and we believe that happy employees are the key to achieving this goal. If you like the idea of working in an exciting workspace on cutting edge internet products that make a truly global impact then we want to get to know you!